Apple had billions of dollars worth of free pre-release advertising for the iPhone 5, ranging from publicity on news programs to slick ads produced by various mobile phone vendors and resellers.
And then there was this Radio Shack store in Columbia, Maryland. Want to grab everyone’s attention? Use a white board and not one, not two, but three different colors of marking pen! Complete with a somewhat odd happy face and sparkling stars.
One Radio Shack store in Columbia, Maryland, used a high-tech white board and colored markers to advertise the iPhone 5.